Making Digital Content Work for Everyone

Small changes. Real impact.

Global Accessibility Awareness Day is a good moment to pause and think about how people actually experience the digital world. For many, everyday things like reading a document, navigating a website or understanding an image are not as straightforward as they should be.

We’ve put together a small series of short animations to highlight some of these everyday barriers. Each one focuses on a specific aspect of digital accessibility, showing what the issue looks like in practice and why it matters.

Alongside this, we wanted to make it easy for organisations to take a first step. Not something complicated or time consuming, just a simple way to see where things stand and where small improvements can make a real difference.

Because accessibility is ultimately about making sure your content works for people, not just passes a checklist.

Free offer

Free PDF accessibility check

As part of GAAD, we’re offering to check your PDFs for accessibility at no cost.

We’ll run your document through PAC 2026 and share a clear report highlighting any key issues, whether that’s structure, tagging, or how well it works with assistive technology.

It’s quick, straightforward, and gives you a useful starting point if you’re not sure how accessible your documents are today.

A small step, but often an eye opening one.

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Images play an important role in how we communicate online, but without effective alternative text, many users can miss critical information entirely. This animation explores the importance of alt text in creating accessible digital experiences for screen reader users and visually impaired people. From icons and buttons to photographs and complex visuals, it demonstrates how meaningful descriptions help users understand content, navigate efficiently, and engage with digital platforms independently. The video also highlights the difference between alt text that simply passes automated checks and alt text that genuinely improves accessibility and usability for real people.

Digital content should work for everyone. Yet for many disabled users, everyday digital experiences can still present unnecessary barriers. Through a simple and relatable animation, this episode demonstrates how poor contrast, small font sizes, and inaccessible design choices affect usability, productivity, and inclusion. It also highlights how thoughtful accessibility improvements can transform digital experiences across websites, documents, applications, and devices.

How do blind and visually impaired users navigate digital content without using a mouse? This animation explores the role of keyboard navigation and screen readers in creating accessible online experiences. It demonstrates how users rely on keyboard shortcuts, heading structures, and assistive technologies to move through websites, forms, and content independently. The video also highlights why accessible design decisions, such as proper heading hierarchy and “skip to main content” links, are essential for usability and inclusion.