Dos and Don’ts of creating accessible content

How to make your digital content accessible for screen reader?

Do

• Describe images and provide transcripts for video.
• Break down long contents into smaller chunks.
• Make it scannable, follow headline sequence regardless of aesthetics.
• Write descriptive links and headings.

Don’t

• Only show information in an image or video.
• Write content all over a page.
• Rely on text size and placement for structure.
• Label hyperlinks with “Click here” or “Read more”, instead, describe where or what they are linking.

How to make your digital content accessible for users with low vision?

Do

• Use a simple font and colours that are easy to read.
• Use a combination of colour, shapes and text.
• Follow a linear, logical layout -and ensure text flows and is visible when text is magnified to 200%.
• Put buttons and notifications in context.

Don’t

• Use light colours on light backgrounds.
• Only use colour to convey meaning.
• Spread content all over a page -and force user to scroll horizontally when text is magnified to 200%.
• Separate actions from their context.

How to make your digital content accessible for users who have hearing impairment?

Do

• Write in plain English.
• Use subtitles or provide transcripts for video.
• Break down long contents into smaller chunks with headings and sub-headings.
• Have the option for users to choose their preferred communication support.

Don’t

• Use complicated words.
• Put content in audio or video only.
• Make users read long blocks of content.
• Don’t make telephone the only means of contact for users.

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